AW 22/23 Fabric Trend : Farmcore
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Detailed Trend Analysis
In-depth insights and strategic recommendations
With the changing global background and unstable factors, people are longing for the past old times. Daily life is filled with anxious and worried emotion, and people need healing and relaxation urgently.
Floral pattern plays an important role in A/W 22/23 because of the more cautious consumption concept and the attention to cross-seasonal products. This theme will provide consumers with relaxing dressing experience through the introduction of forest floral fabric, vintage garden fabric and handcrafted stripe&check fabric.
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