Men's Fall 2017 collection at London fashion week, baggy pants and trousers emerge as the key bottom wear trend. More than 90% style at the ramp were volume pants.

Our study shows how The wide legged trouser is mostly popular in U.K. than the USA. The interest demonstrated by UK consumers are more than the US. consumers. Our reports show interest over wide legged trouser was minimum in 2012, after which we started to see the rise of popularity. The Wide legged trouser's demand never looked promising as its popularity has sharp increase and decline at the time. The trend is mostly popular during spring summer season.

For the month of December 2016 to January 2017 we could see there is once again sharp decline in the demand, while the slim trousers needs are almost stable and consistent.

US vs. UK demand

Men consumers

The study shows wide legged trousers are mostly popular among the UK. Consumers. There is almost double demand in the UK than the US. consumers. US consumer's mostly preferred slim trousers over wide-legged pants.

Street trend's analysis shows slim cropped ankle cut trousers are the most preferred one instead of wide legged loose trousers at the London. In USA, New York street analysis reveals men are mostly attracted to slim fit or slim jeans. Skinny jeans is losing market but slim fit is keeping the strength.

Women Consumers

Athleisure is biting the big chunk of women's bottom wear share. Women either prefer loose silhouettes or yoga pant. The trends at UK and US are very different.  The US women at street loved to wear yoga pants, legging while in the UK, apart from leggings and Yoga Pant, culottes are also popular shapes. Skinny jeans is loosing market at both the regions.