S/S 2026/27

ADVENTURE RUN

SPORTS/ACTIVE

TREND INSIGHT

In recent years, off-road running has seen a remarkable rise in popularity on a global scale. The market for this adventurous sport is rapidly expanding, with a growing number of participants and broader regional reach. In 2024 alone, over 200 off-road running events were hosted nationwide, attracting more than one million enthusiastic participants. Off-road running competitions offer more than just a platform for athletic achievement. They foster meaningful connections among runners, creating tight-knit communities that thrive on shared passion and camaraderie. These events also elevate the overall sports experience while stimulating demand for associated products and services, contributing significantly to the sport’s ecosystem. In this dynamic environment, the design of off-road running apparel must go beyond functionality. A seamless integration of performance, comfort, and a distinct sense of style is essential. As the Chinese off-road running market continues to diversify and grow, there is a compelling opportunity to cater to this audience with high-quality, innovative equipment that meets the evolving demands of modern runners.

OVERVIEW

The vest for outdoor off-road running has the advantages of warmth and flexibility, wind and water resistance and breathability, increased visibility and safety, storage space and convenience, lightness and portability, as well as fashion and personalization. These advantages not only enhance the runner's sports experience, but also enrich the cultural connotation and fashion elements of outdoor off-road running. The essential feature of a vest item is achieved through design details such as contrasting colors and accessories.

The inner lining is usually integrated with sports shorts, without the need for additional underwear, simplifying the wearing process and improving the convenience of wearing. So through its breathability, it helps to eliminate moisture and heat from the body, prevent stuffiness caused by prolonged exercise, and maintain a cool and comfortable body. The exposed hems of the inner lining can add fashion and uniqueness to off-road running shorts through design elements.

The environment for outdoor off-road running is diverse, and the breathable design can adapt to different weather conditions, such as high temperature, humidity, etc., providing runners with more flexible wearing choices. Breathable design helps reduce discomfort during exercise, allowing runners to focus more on the exercise itself and thus improve exercise efficiency. The laser punching process is highly recommended to achieve a design method and application that combines functionality and fashion.

Targeting young off-road enthusiasts who pursue fashion and individuality, as well as urban white-collar workers who value a healthy lifestyle. The design of spring and summer off-road running clothing should be based on the core design concept of "lightness, breathability, and freedom", combining fashion elements with functional requirements to provide runners with a comfortable and personalized wearing experience. Adopting a fitted cut and streamlined design, showcasing the runner's dynamic posture. Combining a sporty and casual style, such as pairing the silhouette of sports pants with a casual top, or using sports elements to embellish daily clothing, to create a unique off-road running style. While maintaining lightness and elegance, pay attention to the functionality of clothing, such as incorporating features such as sun protection, quick drying, and breathability, to meet the needs of runners in complex environments.

STYLE INSIGHT

Taking outdoor rock scenes as the core design inspiration, the aim is to create a series of clothing that not only meets the functional requirements of spring and summer off-road running, but also exudes an outdoor adventure atmosphere. Through unique material selection, color matching, and detail design, it showcases the courage and freedom of off-road runners shuttling between rocks. Using the natural colors of rocks, such as gray, brown, and earthy yellow, to create a calm and natural atmosphere. Adding natural elements such as green and blue as embellishments, symbolizing vegetation and flowing water between rocks, and high saturation orange as a color to add vitality and energy to the outdoors.

The running tank for off-road running has multiple advantages in design, aimed at enhancing the runner's sports experience, safety, and convenience. The vest design conforms to the curves of the human body, reducing friction and discomfort during exercise, and enhancing the comfort of wearing. By using various techniques such as hot cutting, punching, and fabric jacquard to create a breathable and lightweight off-road running vest that fits the human body.

The design inspiration for camouflage patterns comes from the natural environment. By imitating the colors and textures of natural elements such as trees, shrubs, and grasslands, the wearer can better integrate into the outdoor environment. There are various types of camouflage patterns, such as forest type, desert grassland type, etc. Runners can choose the appropriate pattern according to their preferences and competition environment to meet different aesthetic needs.

Lightweight windproof jackets usually use special windproof fabrics such as GORE-TEX, Pertex, etc., which can effectively block the invasion of cold winds and keep the runner's body warm. The fabric design of the jacket emphasizes breathability, achieving air circulation through micro porous structures or special processes, which helps to expel sweat and moisture from the runner's body, keeping the body dry and comfortable.

The design of the vest is more flexible compared to a thick coat, without fixed cuffs and collar, making it more comfortable and free to wear. Outdoor off-road vests usually use eye-catching colors and reflective strips to increase the visibility of the wearer. Outdoor off-road running vests are usually designed with multiple pockets, which are strategically located for runners to store items such as mobile phones, wallets, water bottles, hiking poles, etc., providing full functionality.

The waist storage design allows runners to run without holding items, freeing up their hands. The waist storage space is usually equipped with safe fixing devices, such as zippers, elastic cords, etc., which can effectively prevent items from being lost during running. The waist storage space is usually made of elastic fabric, which can tightly fit the runner's waist, reducing the shaking and discomfort during exercise.

The lining is made of soft and breathable materials that can tightly adhere to the skin, effectively reducing friction between the outer layer of sports shorts and the skin, and reducing discomfort caused by prolonged exercise. The breathability of the lining material helps to expel moisture and heat from the body. Combining fashion elements, incorporating design elements such as jacquard, woven labels, contrasting colors, and printing into it.

Quick drying pants are easy to fold and store, making them convenient for runners to access and carry in outdoor environments at any time. Part of the quick drying pants are made of fabric with sun protection function, which can effectively block the damage of ultraviolet rays and protect skin health. Through breathable design at the knees and other areas, quick drying pants help maintain body comfort, allowing runners to stay fresh and comfortable even during long periods of exercise.

Yoga jumpsuits usually use highly elastic fabrics that can closely fit the body lines, allowing the wearer to freely stretch their body during yoga exercises, especially in key areas such as the waist, hips, and legs. Through reasonable cutting, fabric selection, and line design, they can provide sufficient support and soft curves for the wearer.

Bandit Running was founded in 2020 as a running community located in Brooklyn. With the support of runners from different cities, Bandit Running has gradually developed into a brand. Bandit Running's product line includes clothing suitable for running, such as vests, short sleeved T-shirts, tight tops, tight pants, as well as accessories such as socks and hats. Pay attention to the balance between functionality and aesthetics of running equipment. Its product line is diverse and constantly innovating and upgrading. At the same time, the brand has also built a closely connected running community by organizing running activities and sharing running experiences.

UPPERVOID was founded in the early 2020s (some say the brand was founded in 2021) with the aim of creating long-lasting, multifunctional, and friendly outdoor equipment through cutting-edge material technology, aesthetics, precision craftsmanship, and sustainable business models. The goal is to rebuild the faith between humans and nature, and help people return to nature. The brand emphasizes the combination of aesthetics and functionality, and the birth of each new product goes through five stages: "scene, demand, functionality, development, and aesthetics" to ensure that the product is both beautiful and practical. While maintaining product technology, we should not use the outdoors as a capital for showing off, but instead return to our reverence and dependence on the primitive nature.

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