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For AW 2023/24 lingerie market, we will witness a rise in Digital pastels, radiant brights, dark green, and warm neutrals have become the dominant color themes of women's intimates & loungewear in A/W 2023/24. The underwear demand is about to usher in changes in the future that is more rebellious, inspired by virtual reality and NFT.

Virtual and reality are intertwined. Rapidly developing technologies and the awakening concept of health and care have led us to explore the connection between the body and underwear to establish a stronger emotional association between the inner and the external world.

Report content-

  • Six themes
  • Color Harmonies
  • Color Application
  • Seasonal Key colors

Total Pages- 30

Price- $120

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