{"presentation":{"slides":[{"slideBackgroundSelector":{"fillSlideBackground":"#020202"},"elements":[{"x":0,"y":0.2557544757033248,"width":56.476683937823836,"height":99.23273657289002,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5caf0a0fe4098.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":563,"height":503},"alt":"The Imperfection","decorative":false},"subContentId":"790e43fb-829b-416f-9cf1-c697fb2a6691","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":49.222797927461144,"y":51.15089514066496,"width":47.92746113989637,"height":9.718670076726342,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

THE IMPERFECTIONIST<\/strong><\/span><\/span><\/p>\n"},"subContentId":"df1a1cac-8fda-4d61-be91-fa8133500b16","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":58.29015544041451,"y":43.47826086956522,"width":31.088082901554404,"height":5.626598465473146,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

CONSUMER TREND 2020-21<\/strong><\/span><\/span><\/p>\n"},"subContentId":"371a1965-b99c-46fb-99a5-075688e1172e","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":66.06217616580311,"y":63.9386189258312,"width":14.09,"height":27.831977000000002,"action":{"library":"H5P.Shape 1.0","params":{"line":{"borderWidth":"3","borderStyle":"solid","borderColor":"rgb(255, 255, 255)"},"type":"horizontal-line","shape":{"fillColor":"#ffffff","borderColor":"#000000","borderWidth":"0","borderStyle":"solid","borderRadius":"0"}},"subContentId":"6ea56229-8849-447d-9d79-c1b6f8682125","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":69.30051813471503,"y":64.9616368286445,"width":9.067357512953368,"height":5.626598465473146,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

f - trend.com<\/span><\/span><\/p>\n"},"subContentId":"ecb7a9a6-fd6b-4260-a11f-c02bc4d8be65","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""}],"keywords":[{"main":"Cover "}]},{"slideBackgroundSelector":{"fillSlideBackground":"#3b3939"},"elements":[{"x":3.8860103626943006,"y":0,"width":39.50777202072539,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafcdce6ed37.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":939,"height":1200},"decorative":false},"subContentId":"824a384b-36f2-43ae-91e5-224147c1481d","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":0,"y":44.24552429667519,"width":46.373056994818654,"height":12.531969309462916,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgba(0, 0, 0, 0.66)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"5d9d8869-91b1-416c-8fd2-5dcaac7019f2","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":6.476683937823834,"y":46.03580562659847,"width":40.0259067357513,"height":14.833759590792837,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

INTRODUCTION<\/strong><\/span><\/span><\/p>\n"},"subContentId":"3f33b822-69be-42a4-acfd-c2497d3c871d","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":47.92746113989637,"y":86.95652173913044,"width":48.96373056994819,"height":9.718670076726342,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

Keywords - Irregularity, Minimalism, Distortion, Deformity, Discoloration, Fallibility<\/strong><\/span><\/span><\/p>\n"},"subContentId":"f7c441ed-550a-4969-8cab-7b7a72fd71be","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":47.92746113989637,"y":2.557544757033248,"width":48.96373056994819,"height":78.77237851662404,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

In the last few years, the surroundings and the habitat was totally inclined towards being perfect. Everyone was running towards getting Perfect, not only in terms of physical appearance but also has a perfect life which includes having a perfect education, after that a perfect job (getting settled financially at right age) and after that ending up with the perfect well-settled life. Nowadays a change is observed in the consumer's behavior especially Gen Z and Millennials. The Idea of perfectionism is on the decline, consumers look for acceptance after recognizing how a perfectionist is an impractical approach.<\/span><\/span><\/p>\n\n

Perfect means without any fault or defect. But why be perfect? Earlier everyone was influenced by the perfect skinny models, an idea of the perfect life is quietly re-shaping- to be perfect imperfection is necessary for a happy life.<\/span><\/span><\/p>\n"},"subContentId":"3acf788f-043c-4cdd-b887-09e267d59b11","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":45.72538860103627,"y":84.39897698209718,"width":50.259067357512954,"height":0.2557544757033248,"action":{"library":"H5P.Shape 1.0","params":{"line":{"borderWidth":"2","borderStyle":"solid","borderColor":"rgb(255, 255, 255)"},"type":"horizontal-line","shape":{"fillColor":"#ffffff","borderColor":"#000000","borderWidth":"0","borderStyle":"solid","borderRadius":"0"}},"subContentId":"1d5d29d3-3681-492b-98eb-3e54cbb6e827","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false}],"keywords":[{"main":"Introduction"}]},{"slideBackgroundSelector":{"fillSlideBackground":"#e9e9e9"},"elements":[{"x":0,"y":5.107109974424553,"width":93.00518134715026,"height":9.718670076726342,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgb(234, 0, 0)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"d41ff2c8-cf42-4b59-a18b-8add12c052f8","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":46.63212435233161,"y":5.88235294117647,"width":38.601036269430054,"height":7.161125319693094,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

ABOUT THE CONSUMER<\/strong><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"caae968f-b90f-49b2-b23a-5623818c3923"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":6.476683937823834,"y":0,"width":33.67875647668394,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafd09f76ee9.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":564,"height":846},"decorative":false},"subContentId":"f83c2392-ec70-4c84-9177-0796154b49d9","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":41.45077720207254,"y":15.345268542199488,"width":56.73575129533679,"height":84.14322250639385,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

In this modern era of the year 2019, the major population is working or employed. The busy work schedules, long continuous working hours, less physical activity and exposure of technological lifestyle of the millennials nowadays has introduced a lot of imperfections mental and physical into their lives. Whereas the rejections due to imperfections that lead to depression and anxiety issues in the millennials to a major extent earlier are transforming into the acceptance of the beauty of natural imperfections due to the relativity of the sufferings and issues that millennials go through due to the similar lifestyles. This trend is similar to the Japanese concept of wabi-sabi and Kintsugi that conceptualize life into freedom and joy by accepting and enhancing the flaws and faults. Where wabi-sabi is a Japanese concept of living life while accepting all its imperfections and impermanence gracefully as depicted by the name; Wabi refers to rustic beauty, simplicity and uniqueness of the things and Sabi refers to the beauty that comes with age, on the other hand, Kintsugi, also known as Kkintsukuroi is an art form from Japan that deals with fixing broken pottery by using liquid gold or other precious glue that forms a unique design on its own.<\/em><\/span><\/p>\n"},"subContentId":"59892eca-d061-497a-b31f-14cd9a50d056","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":62.82383419689119,"y":97.44245524296674,"width":36.917098445595855,"height":2.0460358056265986,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgb(234, 0, 0)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"metadata":{"contentType":"Shapes","license":"U"},"subContentId":"5011c6f1-d15b-4296-a451-dc7fb967600f"},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false}],"keywords":[{"main":"About the consumer"}]},{"elements":[{"x":45.33678756476684,"y":35.76572890025575,"width":20.595854922279795,"height":30.179028132992325,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgba(255, 255, 255, 0.54)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"da5e4446-751a-4f2f-912b-202d9de20fcc","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":66.01968911917099,"y":0,"width":33.67875647668394,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cb0419c7b8d9.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":1500,"height":2251},"decorative":false},"subContentId":"298fb2f5-36d9-4e54-8a4d-79a750cebaa1","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":46.76165803108808,"y":39.130434782608695,"width":19.17098445595855,"height":27.621483375959077,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

\" Nothing lasts, <\/strong><\/span><\/span><\/p>\n\n

Nothing is finished, <\/strong><\/span><\/span><\/p>\n\n

nothing is perfect. \"<\/strong><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"195af4bd-5111-409d-9e12-6423c88944dd"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":60.880829015544045,"y":5.107109974424553,"width":38.86010362694301,"height":7.161125319693094,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgb(23, 23, 23)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"fc489b71-c346-420c-91d3-5c0f6c380ad8","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":65.28497409326425,"y":6.138107416879795,"width":29.533678756476686,"height":7.161125319693094,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

ABOUT THE TREND<\/strong><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"8a33a787-2c4d-4601-8906-83c63b896aab"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":1.5544041450777202,"y":2.5455575447570333,"width":58.031088082901555,"height":94.11764705882352,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

The trend The Imperfectionist is inspired of the idea of Wabi- Sabi of accepting and embracing the beauty in its original form with all the flaws, impermanence and imperfections. It works on seven principles which are-<\/span><\/span><\/em><\/p>\n\n

Fukinsei : asymmetry, irregularity<\/span><\/span><\/em><\/p>\n\n

Kanso : simplicity; elimination of clutter<\/span><\/span><\/em><\/p>\n\n

Shibumi and Koko: Austerity (and weathered nature)<\/span><\/span><\/em><\/p>\n\n

Shizen: without pretense, natural<\/span><\/span><\/em><\/p>\n\n

Yugen : subtly profound grace, not obvious<\/span><\/span><\/em><\/p>\n\n

Datsuzoku : unbounded by convention, free<\/span><\/span><\/em><\/p>\n\n

Seijaku : stillness; tranquility.<\/span><\/span><\/em><\/p>\n\n

The other form of art inspiring the trend of embracing imperfection is the Kintsugi which also belongs to Japan of accepting the flaws and embracing them is making it more beautiful. These two concepts surrounds the redefinition of beauty as imperfections are natural and nature is beauty.<\/span><\/span><\/em><\/p>\n"},"subContentId":"abd00983-bc5f-4e59-b58a-b5110469ae5f","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""}],"keywords":[{"main":"About the trend"}],"slideBackgroundSelector":{}},{"slideBackgroundSelector":{"fillSlideBackground":"#424242"},"elements":[{"x":40.15544041450777,"y":0,"width":59.58549222797927,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafcd67dda04.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":564,"height":562},"decorative":false},"subContentId":"2c0a68a9-d985-4d5a-b167-0dd095e26f70","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":36.26943005181347,"y":0,"width":63.47150259067358,"height":99.48849104859335,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgba(0, 0, 0, 0.72)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"5ee51d84-fd45-4007-8aaf-2bbea018de34","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":0,"y":0,"width":40.41450777202073,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafc83046545.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":564,"height":704},"decorative":false},"metadata":{"contentType":"Image","license":"U","title":"Untitled Image"},"subContentId":"5cd9282d-2e50-4199-927e-a47411edbee5"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":41.70984455958549,"y":15.345268542199488,"width":56.73575129533679,"height":83.88746803069053,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

As per a research done in Suinan Li - The influence of the wabi-sabi aesthetic on contemporary western design it was concluded that even though wabi\u2013sabi being a Japanese concept of embracing the beauty of imperfections in life has been adopted by the western countries actively in various aspects as mentioned in various literatures and design concept to accept and enhance the imperfections and impermanence offered by the nature in the forms of its marks, faults, textures etc. However, the western aesthetic is inspired of Hellenic taste that appreciates permanence, perfection, grandeur, symmetry and perfection; yet wabi - sabi which is inspired of Zen Buddhism that focuses on nature, freedom and acceptance of imperfection is celebrated in western countries as a defined ideation for living their lives. This feeling of freedom and acceptance of imperfection gives an immense satisfaction to the millenials that acts as a relief in the anxiety and depression issues that helps them to live a peaceful life while defining their own perfect definition of imperfect beauty that allows them to embrace their flaws with confidence. To support this there has been several campaigns also one of these is a campaign launched by the brand DIESEL named as \"Go with the flaw\" promoting the imperfections embracement and another is \"Pretty girls, ugly faces\" showing the millenials posting selfies with disrupted faces on social media rather than the traditional ideal picture of beauty.<\/em><\/span><\/span><\/p>\n"},"subContentId":"b6a56bd9-2bc5-4c83-b378-93ac3bb8f054","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":40.41450777202073,"y":2.549552429667519,"width":46.373056994818654,"height":9.718670076726342,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgba(0, 0, 0, 0.8)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"a7b24676-d089-476b-9a7d-acbe45af62b6","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":46.63212435233161,"y":2.557544757033248,"width":40.0259067357513,"height":9.718670076726342,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"

IMPACT OF THE TREND<\/strong><\/span><\/span><\/h2>\n"},"subContentId":"aeec4aa8-f24f-484e-8857-43c1013a1c43","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""}],"keywords":[{"main":"Impact of the trend"}]},{"elements":[{"x":0,"y":0,"width":84.06735751295336,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafc7989bbab.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":750,"height":450},"decorative":false},"metadata":{"contentType":"Image","license":"U","title":"Untitled Image"},"subContentId":"7be1a2ca-c8dc-4a40-b63a-db0514f8b98f"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":76.42487046632125,"y":33.232225063938614,"width":23.316062176165804,"height":66.24040920716112,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgba(32, 32, 32, 0.71)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"d7261392-c617-4920-9065-d14d7360521d","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":0,"y":5.115089514066496,"width":23.316062176165804,"height":7.161125319693094,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgba(255, 0, 0, 0.99)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"metadata":{"contentType":"Shapes","license":"U"},"subContentId":"61250f19-bd55-467c-8eca-06077935730f"},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":2.7202072538860103,"y":3.836317135549872,"width":21.761658031088082,"height":7.161125319693094,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
WHY IN 2021?<\/strong><\/span><\/span><\/h2>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"5ae046e3-5e26-487f-a44e-16e79428cc6b"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":77.84974093264249,"y":35.78567774936061,"width":20.466321243523318,"height":60.869565217391305,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
This trend will be seen in 2021 very often due to free and accepting behaviour of the millennials where their buying behaviour will switch towards the imperfect trends inspired from the Japanese concepts of life and aesthetics \" Wabi - Sabi\" and \"Kintsugi\". While switching their buying behaviour they will seek for products that are unique due to its imperfection mainly inspired from nature.<\/em><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"7ea58daf-f6b4-4bb3-bbd0-5b50a9d0d890"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""}],"keywords":[{"main":"Why in 2021?"}],"slideBackgroundSelector":{"fillSlideBackground":"#cfcfcf"}},{"elements":[{"x":5.181347150259067,"y":12.78772378516624,"width":44.55958549222798,"height":7.416879795396419,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgb(177, 177, 177)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"50ef9c79-ccb7-4bfe-af08-9cdb2ad2303b","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":49.222797927461144,"y":0,"width":50.388601036269435,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafd5f466ecf.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":564,"height":564},"decorative":false},"subContentId":"c3148b1e-7610-4ccf-8a65-7a6487fb2561","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":0,"y":26.82225063938619,"width":56.73575129533679,"height":55.75447570332481,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgba(0, 0, 0, 0.7)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"45301ed4-8a18-48de-aaac-e764840a3269","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":2.5906735751295336,"y":29.07621483375959,"width":52.84974093264249,"height":53.19693094629156,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
As the trend in millenials will rise the implications of it will be seen in the forms of imperfect prints, prints inspired of kintsugi, faulty and errored prints, asymmetric and irregular silhouettes with faulty details such as asymmetrical thread lines, visible stitches and their marks, faulty appearing color sense, visible minute errors on fine surfaces etc. Textures, surfaces, material and textiles will be inspired of textures offered by the imperfections in nature which gives opportunity to the organic and sustainable products to come in market and sell. A lot of handcrafted products will be seen during its man - made and organic textured nature. The rough fabric joints, torns, visible patches, faulty stitchlines will accentuate the design as an impact of this trend while it will be done in a very interesting and creative manner such as faulty collars, different colored sleeves etc.<\/em><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"2381c1dd-d1ed-49ad-b38a-e6ae39bd5aa1"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":6.476683937823834,"y":11.508951406649617,"width":42.487046632124354,"height":9.718670076726342,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
IMPLICATIONS AND FORECAST<\/strong><\/span><\/span><\/h2>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"05c29fba-fda7-44f4-abda-88bc3d23bfd2"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""}],"keywords":[{"main":"IMPLICATIONS AND FORECAST"}],"slideBackgroundSelector":{}},{"elements":[{"x":24.352331606217618,"y":0,"width":75.38860103626943,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafd64f7686a.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":2400,"height":1600},"decorative":false},"subContentId":"067b7338-a9f2-4ac5-a136-386ac0935c98","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":0,"y":0,"width":33.67875647668394,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafd66ee865a.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":550,"height":825},"decorative":false},"subContentId":"162b1680-09d7-414b-a594-9aef27dd27eb","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":0,"y":79.24398976982097,"width":99.74093264248705,"height":20.204603580562658,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgba(204, 166, 26, 0.62)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"a6ed328b-57a6-4fe7-8b66-52e9fe79a026","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":1.2953367875647668,"y":81.84143222506394,"width":96.89119170984456,"height":14.833759590792837,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
Few fashion designers such as Rei Kawakabo and Maison Martin Margiela also worked and displayed their collections inspired of wabi sabi and kintsugi that can be seen in the surfaces created by loosening the screw of the knitting machine to create random holes in the garments and textures of the pictures shown above which introduced the concept to the western countries and will be seen prominently in 2021 fashion collections.<\/em><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"65fe1132-36f3-4147-8eaf-765721ebb722"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""}],"keywords":[{"main":"Scope in Fashion"}],"slideBackgroundSelector":{}},{"elements":[{"x":7.772020725388601,"y":0,"width":75.51813471502591,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafdde56ab00.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":900,"height":600},"decorative":false},"subContentId":"92db8c53-6ff6-4cab-b9fe-497b207226fe","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":62.17616580310881,"y":5.370843989769821,"width":37.56476683937824,"height":13.043478260869565,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgb(39, 39, 39)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"84abf8c1-5e9d-4151-a236-6e7c9abacd69","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":72.53886010362694,"y":38.61892583120204,"width":27.202072538860104,"height":60.869565217391305,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgba(0, 0, 0, 0.73)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"b3b4a825-8f7d-4c64-a114-cf9a760724df","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":0,"y":0,"width":25.906735751295336,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cb02a8857483.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":254,"height":497,"originalImage":{"path":"images\/file-5cafd6c519f9f.jpg","mime":"image\/jpeg","height":2500,"width":2500}},"decorative":false},"subContentId":"7e0edb3a-bce3-4b2d-ac7b-c7da3888c27b","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":75.12953367875647,"y":44.75703324808184,"width":21.761658031088082,"height":48.08184143222506,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
The impact of the trend will be seen in the graphic and packaging industry in the form of creative packages as shown in the example of a package having irregular shape that seems to be faulty yet pleasing. Also a brand named as \"Habi- sabi\" works with making bird boxes, nests etc. inspired of the wabi- sabi concept.<\/em><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"59528f3f-268b-4bb7-b790-47459ff3a637"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":64.76683937823834,"y":6.649616368286445,"width":33.41968911917098,"height":7.161125319693094,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
INDUSTRIAL OPPORTUNITIES<\/strong><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"370d2278-6a74-488e-ad4f-737cf50c519b"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":71.24352331606218,"y":12.78772378516624,"width":19.17098445595855,"height":7.161125319693094,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
Packaging and Graphics<\/strong><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"1c43aa0d-0c8a-4c92-b99f-0db97cbe6728"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":78.75647668393782,"y":12.78772378516624,"width":4.922279792746114,"height":0.2557544757033248,"action":{"library":"H5P.Shape 1.0","params":{"line":{"borderWidth":"1","borderStyle":"solid","borderColor":"rgb(255, 255, 255)"},"type":"horizontal-line","shape":{"fillColor":"#ffffff","borderColor":"#000000","borderWidth":"0","borderStyle":"solid","borderRadius":"0"}},"subContentId":"00ba9aeb-367f-4497-802c-fc0cfd2533ec","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false}],"keywords":[{"main":"Industrial Opportunities"}],"slideBackgroundSelector":{"fillSlideBackground":"#000000"}},{"elements":[{"x":62.17616580310881,"y":69.01764705882353,"width":37.56476683937824,"height":12.27621483375959,"action":{"library":"H5P.Shape 1.0","params":{"shape":{"fillColor":"rgba(55, 53, 53, 0.63)","borderWidth":"0","borderStyle":"solid","borderColor":"#000","borderRadius":"0"},"type":"rectangle","line":{"borderColor":"#000000","borderWidth":"1","borderStyle":"solid"}},"subContentId":"b06f4d5f-d60e-4cba-a2f7-7ac3307b3c3d","metadata":{"contentType":"Shapes","license":"U"}},"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false},{"x":25.129533678756477,"y":8.439897698209718,"width":37.30569948186529,"height":73.65728900255755,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafdf5a0f95d.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":564,"height":564},"decorative":false},"metadata":{"contentType":"Image","license":"U","title":"Untitled Image"},"subContentId":"06a75563-a7fe-4902-b720-8dc9be278927"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":0,"y":0,"width":36.917098445595855,"height":99.48849104859335,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafdf7cbef87.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":564,"height":775},"decorative":false},"subContentId":"9e423a47-73c5-4c96-b2ca-14af43bfea42","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":62.43523316062176,"y":0,"width":37.30569948186529,"height":73.65728900255755,"action":{"library":"H5P.Image 1.1","params":{"contentName":"Image","file":{"path":"images\/file-5cafdf9534ee5.jpg","mime":"image\/jpeg","copyright":{"license":"U"},"width":564,"height":564},"decorative":false},"subContentId":"ba80d60e-fb0b-45c5-957d-75f2578c3037","metadata":{"contentType":"Image","license":"U","title":"Untitled Image"}},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":38.86010362694301,"y":85.6777493606138,"width":59.326424870466326,"height":9.718670076726342,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
Major opportunities of the trend in interior design and furniture sector where wabi - sabi and kintsugi will be used majorly as inspiration for future designs in 2021.<\/em><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"1af9ac9f-2cf2-440e-93ee-0cb497acce18"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""},{"x":64.63730569948187,"y":75.1918158567775,"width":33.41968911917098,"height":7.161125319693094,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
INTERIORS AND FURNITURES<\/strong><\/span><\/span><\/p>\n"},"metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"26a406ea-4902-4031-a1d6-e8e0f84418c5"},"alwaysDisplayComments":false,"backgroundOpacity":0,"displayAsButton":false,"buttonSize":"big","goToSlideType":"specified","invisible":false,"solution":""}],"keywords":[{"main":"Interior design and furniture"}],"slideBackgroundSelector":{"fillSlideBackground":"#000000"}},{"elements":[{"x":18.51851851851852,"y":27.956989247311824,"width":65.359477124183,"height":40,"action":{"library":"H5P.AdvancedText 1.1","params":{"text":"
<\/h2>\n\n
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CONSUMER TREND 2020: THE IMPERFECTIONIST