'JAIPUR LOVE' by Anita Dongre is a 2019 Winter collection where she gets stimulated by the sentiment, fiction, and traditions. The collection tried to view the thousand-year-old craft through the new age's modern lens.

Jaipur is a city that fascinates with its fetishes and the crafts are thousands of years old. The Pink City is a living museum, a unique culture where contemporary living couples with an ancient Indian way of life in the most captivating fashion. Her collection represents the new era of 21st century regal living, with a traditional heart and contemporary finish. 

Anita Dongre explains "We consider ourselves fortunate to witness love stories that span across continents and cultures. In the Pink City of Rajasthan, our stories connect back to each other and we find our inspiration—our Jaipur Love." 

COLORS: Our fascination with this city is communicated through design. You will appreciate the blush tones of a sunset in the Pink City or the rich whites and creams of the marble inlay that adorns its palaces; through embroidery, we see the peacocks, flowers, and leaves that have blossomed in the gardens of this green city since generations past. 

MOTIFS: These motifs are as clearly delineated in the architecture of the space. The collection is inspired by Jaipur’s exquisite architecture, with its unique blend of Rajputana and Mughal themes, which include geometric shapes and floral patterns, showing a remarkable intermingling of cultures. 

ORNAMENTATION: There’s perfect symmetry in the magical artwork of this Jaipur, be it in the miniature landscapes that portray historic love stories between kings and queens, or in the life-sized wall decorations seen in the inner chambers of royal palaces and Havelis. Their rich furnishings comprise luxuriant fabrics like velvet, with intricate embroidery, prints, and dyes in exciting, unexpected colors. 

There’s a romanticism in the atmosphere here, the hope of eternal love. In Jaipur, modernity has not completely succeeded to erode the brilliance of lush and vibrant legacy, a past packed with monarchs and palaces, brave warriors and great loves from an era gone by. 

Walking through the streets of the city, one can understand the legends of great love stories like Dhola Maru, which have withstood the test of time and inspire us to fall in love all over again.