The Spring Summer 2017 color trends are exceptionally emerging bright hues of red, oranges, and yellows however our reports suggest the neon colors are making a comeback after few seasons of spring summer.
Our analysis from the major global street suggests the millennial consumers are looking for the fresh and bright sides of color. Modern consumers are very active and adventurous that is why the colors expressing the energy and zest are direct influencing the buying decisions of youth consumers belonging to the age-group of 14-35. The retailers looking to monetize the Millenial consumers must be ready to add little energy into their assortments offering.
Today's emerging trend of Rave parties suggest how youth are exceptionally taking part in the social activity, and simultaneously the liberal young people are coming forward in support of gender-relegious neutrality that is helping to blur the lines of differneces. Due to these social changes the neutral and rusty colors also emerged at the runway shows.
The latest color update from the men's Spring-Summer 2018 fashion week from the London, Milan and Pris fashion week, Neutral, Red and orange hues emerge again as the key shades of the men's color palette.
The emergence of the neutral hues is outcome of gender neutral social movement dictating the choices of designers. Below is the color palette that we find the most relevant color for the Spring Summer 2017/18.

