Key Denim Trends that will dominate in 2020/21

7 Key Denim fashion Trends that will dominate in 2021

Table of contents

The Spring summer 2021 denim trend will be affected by the Pandemic and the lifestyle changes also, there we gonna focus on sustainability even more in upcoming seasons. Jeans fashion trend will be inspired by the Japanese wide legged marshal art style.

The corona virus lock-down brought many changes and shown us why sustainability is an essential attributes for the humanity. Apart from sustainability it was also essential to adopt with the change in the lifestyle caused by the work from home culture. The denim market need to adopt itself with more relaxed and casual look using soft and fluid denim materials.

Designer focused S/S 2021 catwalks, it is easy to find the importance of sustainable development. Denim should focus on minimizing waste, negating the impact to the environment and maximizing product value and life cycle.

Recycled fibers and low-impact dye and wash processes enhance sustainability of core products. Reusing denim mixes with design process. Creatively upcycling deadstock and recycled fabrics excavates the resale value of conventional practical workwear and retro looks.


Denim market challenges post Corona

The search for holistic well-being and preventive health have accelerated in 2020 and are strongly boosting at-home consumption.

Consumer have started to prefer from healthier food options to exercise routines and products to reduce stress and/or improve sleep quality, they are all part of how world is coping with anxiety related to the political-economic-sanitary situation in the globe.

Smart home appliances, sport equipment and training machines, will continue to grow globally specially in the American market, all aided by the forced adaption to e-commerce and digitization.

Consumers perception changed- Impact on 2021 denim fashion trend

The pandemic has opened Latin American consumers’ eyes to dress codes and the perception of well-being being associated with appearance, which is most likely here to stay.

Smart casual denim will gradually to displace tough denims, except in more traditional businesses, such as finance, IT and/or law firms, ignited by the increase in work from home lifestyle change. The trend is more appropriate especially in younger segments, Millennials and Centennials primarily.

At the same time, the increasing relevance of comfort while the uncertain financial condition will lead to search for cost-effective solution in the region will continue to drive demand for the functional and technical attributes over aesthetics- transforming into more simple, versatile, and casual styles.

Raw denim has become an important trend on catwalks and exhibitions. Influenced by this pandemic, people's demand for comfort drives suppliers to create the soft and stretchable raw denim. Wide legged casual style Jeans fashion trends will dominate in 2021 built on soft and supple modal denim fabrics.

Special print and dye techniques also allow the wearer to achieve quicker fades. Broadband, Lenzing's new sustainable denim collection, blends denim with Tencel and Tencel x Refibra. ORTA's Trutech denim features soft stretch along with a cashmere blend. The fabric is pre-treated to ensure lower shrinkage during

 

Denim Trend S/S 2021
Orta denim

 


Rise of sustainability and cotton as a key fiber

Genuine denim is unique because it can change and fade as it ages; in doing so, it reflects people’s lives. With such broad appeal, it makes sense for denim to be at the forefront of the Spring 2021 fashion scene, but is sustainability leading the denim trend?

It’s noteworthy to recognize key s/s 2021 denim trend  at the season’s runway, Celine, Balenciaga, Kenzo, and Valentino are all selling 100% cotton denim.

Xuly Bet, who is well known for its ability to take recycled clothing and create high fashion, uses 100% and recycled cotton in their work and has been a long time supporter of sustainability in the fashion industry.

Among the top designers Mara Hoffman and Greg Lauren, whom are both noteworthy for their innovative sustainability initiatives. Greg Lauren also brings home denim patchwork. Labels this season also paired their cotton poet blouses with cotton denim. The possibilities of denim are boundless, but this era gives the fabric an added environmental edge.

Key details>> Bubble sleeves

ulla johnson

ulla johnson

Isabel Marant Etoile

Isabel Marant Etoile

Isabel Marant

Isabel Marant

Bubble sleeves started to pop up In the fashion weeks since from last few season and gradually started to get into the denim category spotted in S/S 2021 denim trends. Special decorative details on the shoulder and shoulder pads make the look powerful. This season designers pair denim with waist details to accentuate female form. Denim also brings a relaxing feel to suit-style outerwear.

Mixed materials

Burberry

Burberry

milano moda graduate

milano moda graduate

Lutz Huelle Po

Lutz Huelle Po

On S/S 2021 catwalks, denim items with spliced materials get more elaborate and flamboyant. Trench coats, trousers and other items are deconstructed or spliced for a vibrant contrast, adding creativity to S/S items.

Key details>> Multiple pockets

Paria farzaneh

Paria farzaneh

Mother

Mother

Mother

Mother

Multiple pockets, 3D pockets, structural pockets and layered pockets add highlights to denim and renew outerwear and trousers, quite decorative. Therefore, clothes are practical and aesthetic.

Elegant frayed edges

Chiara Ferragni

Chiara Ferragni

concept korea

concept korea

Mark Fast

Mark Fast

Frayed edges and distorted denim designs spotted for the the bottom wear like skirts and denim jackets adding the double-layered visual effect. Elegant frayed edges brings the aesthetics of unique design details. It present flawed aesthetics, delivers a decadent and retro feel, and highlight denim for the youth consumers.

Style of the season>> Kimono jackets and jeans

Christian Dior S/S 2021

Christian Dior S/S 2021

Christian Dior S/S 2021

Christian Dior S/S 2021

Christian Dior S/S 2021

Christian Dior S/S 2021

Dior added the Kimono Jacket and wide legged relaxed denim pant for the season using soft denim fabrics

Color of the season>> Pastel

Ferretti

Ferretti

Ferretti

Ferretti

Ferretti

Ferretti

Pastel colors aim to bring optimism to this turbulent era. Pastel colors including meditation light tones, healing and ice cream tones will keep prevailing in the post-coronavirus era. GOTS certified cotton and blends of recycled nylon fibers work with low-impact print and dyeing crafts to create aesthetic and eco-friendly items.

Fresh style>> Paneled denim

Mugler SS 2021

Mugler SS 2021

Mugler SS 2021

Mugler SS 2021

Mugler SS 2021

Mugler SS 2021

Mugler SS 2021

Mugler SS 2021

The biggest 2021 denim fashion trend that will be everywhere is the paneled denim style. As we have seen colorful panels look in the Mugler's runway collection. Apart from Mugler Gucci and few other designers also created the colorful panels.

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